22 comments

hang-the-dj's picture
hang-the-dj
1262 pencils

In-house? Really?

I don't mind a good pun, but seriously, these look like a school project.

A. J. SMITH's picture
A. J. SMITH
2838 pencils

I agree with hang the dj

These are cack.

B128's picture
B128
392 pencils

And that logo needs some work. It looks like some illustrator typed thingy forced into some really badly scanned fingers.

Corona Raymaker's picture
Corona Raymaker
549 pencils

What say this? :D
I really don't get them.

ellehcimeo's picture
ellehcimeo
3522 pencils

the gentlman in the ad is tightly holding wood peckers. his own, physical pecs aren't tight.

sloppy4's picture
sloppy4
1496 pencils

pecks refer to one's pectoral muscles (pecs) as well as the woodpeckers.

Corona Raymaker's picture
Corona Raymaker
549 pencils

Thank you both.

franksandres's picture
franksandres
172 pencils

Two illustrators... Why?

ellehcimeo's picture
ellehcimeo
3522 pencils

maybe one was busy doing the ad illustration, while the other was doing the logo. or one was holding the other's hand?

addyhoch10's picture
addyhoch10
2592 pencils

these are very dilettante and somehow cute...

sloppy4's picture
sloppy4
1496 pencils

crunch's stuff has always been colorful and eclectic. a simple pun, why not? i tire of high concept for trivial categories. it's a damn gym. you walk by, you laugh, you get it. award winning? who cares.

ellehcimeo's picture
ellehcimeo
3522 pencils

i'm on board with you sburns4. it's friday, have some fun!

sloppy4's picture
sloppy4
1496 pencils

you're right. the same advice i gave someone last friday. poop week i guess. i do like the ads though, so i didn't think i was being too pissy.

A. J. SMITH's picture
A. J. SMITH
2838 pencils

poop week?!

For me every DAY is a 'poop day'! I have at least 2 a day! WOO HOO!

That is what you meant yeah? Pooping?

I love poop.

sloppy4's picture
sloppy4
1496 pencils

i have one very large poop once a week. i have to block out an hour and a half of my time.

A. J. SMITH's picture
A. J. SMITH
2838 pencils

You're the man.

dfish's picture
dfish
14 pencils

Crunch has done some outstanding ads over the years. These aren't them.

SL's picture
SL
80 pencils

I just saw this poster up outside Crunch Fitness last week...and I thought, wow. Not in the good way either.

tom1977's picture
tom1977
64 pencils

omg lol

Rog's picture
Rog
6094 pencils

pahahahahahahaha... yep!

"It's Mabo. It's land rights. It's the VIBE, your honour!"

>>>> That's not an ad. THIS is an ad.

deep_tracy's picture
deep_tracy
588 pencils

i hate puns. i consider it a last resort when there's just no product benefit or usp. this is awful.

Rog's picture
Rog
6094 pencils

What if we use puns to take the piss out of sterotypical gyms/users?

"It's Mabo. It's land rights. It's the VIBE, your honour!"

>>>> That's not an ad. THIS is an ad.

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