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Waste, Shower

Agency: 
Published/Aired: 
September 2010
Description: 

Print advertisment created by Pandora, Brazil for Cristalina, within the category: Non-Alcoholic Drinks.

The water that you waste is the water you'll need.

Advertising Agency: Pandora Comunicação, Natal/RN, Brazil
Creative Director: Caio Victoriano
Art Director: João Filho
Copywriter: Tiago Mesquita

Comments (10)

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Highest Rated

Dzsoi's picture
Dzsoi
Activity Score 8482

Exactly, my friend. Worst type of mistake - it shows that there is no problem at all. Own goal.

Marlus Lau's picture
Marlus Lau
Activity Score 1808

I don't like it. The idea is so so, I don't get the purpose of that little car standing there...about the execution: where the water gets back into the ocean is not good, badly executed. Where the sprinkler is set is also not good, it seems the AD wanted to make something realistic, but didn't realize how to do that! The details are reckless!

The wood sign says: "It's not about a long bath taken. It´s about 135 liters wasted every 15 minutes". In case of someone gets curious.

HappyHour's picture
HappyHour
Activity Score 2381

I think the art is fun.. I'm just not really understanding the presentation of the idea. It appears to me that we don't have a problem at all - the water coming out of the shower head is all going back into the ocean and completing a perfect cycle...so nothing seems to be wasted. If it's saying that this is an ideal picture that doesn't exist - it's extremely convoluted.

Dzsoi's picture
Dzsoi
Activity Score 8482

Exactly, my friend. Worst type of mistake - it shows that there is no problem at all. Own goal.

Guest's picture
Guest

Rolou um minu"L"tos ali.

Vamo aprender a escrever né?

dadada's picture
dadada
Activity Score 1720

nice execution, but i didn't get the point!

Everybody is creative, be yourself.

Pablo Allende's picture
Pablo Allende
Activity Score 66

I think it's interessting for comum people.

Guest's picture
Guest

i like the thought, but unfortunately the massage it's delivered to short...

himanshu prabhakar's picture
himanshu prabhakar
Activity Score 471

Grass is not actual .

Himanshu Prabhakar

Guest's picture
Guest

the picture is well done, for the idea i'm not sure...i undurstand it but it may be more disgusting or tragic

Guest's picture
Guest

don't Illustrators get a mention on these sites anymore?

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