Crime Stoppers: Dummy
Use your real voice. Anonymously.
Advertising Agency: Target, St. John's, NL, Canada
Creative Group Head: Jenny Smith
Creative Director: Tom Murphy
Art Director: Dax Fullbrook
Copywriter: Victoria Ward
Photographer: James Ingram
Account Executive: Alaina Kent
Published: September 2010


5 comments
I rike it a rot.
Will Think for Salary
nice simple idea, crap art direction.
Good campaign overall. Anonymity is the future; you're welcome to my fifteen minutes of fame.
Write a wise saying and your name will live forever – Anonymous.
http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth
sorry fellas, not working. personal views. if someone donning a police or a military outfit and the line says - do your bit for yourself without revealing your identity would have made more sense. Or moral-policing for your own morale. Strictly my views.
Hilariously bad idea. Hitting people over the head with concepts, much? Profile shows you've got a lot to say...where's your work? What are your qualifications? One of many on AotW.