18 comments

erhanali's picture
erhanali
368 pencils

Obviously not sharp. Sorry guys.

"Everyday is one short life"

www.erhanali.blogspot.com/

jackblack's picture
jackblack
2230 pencils

Oh geez. They didn't.

54NN's picture
54NN
115 pencils

54NN
noooooooo!!! guys , this is a good picture?

54NN

Big Friendly Monster 822's picture
Big Friendly Mo...
159 pencils

Some people just have a habit of munching on pencils...Looks like the creatives been doing just that or they're just too cold during christmas that they munched it until the pencil looks like a christmas tree... :) Either way, nice idea & nice execution with it's natural touch to the pencil! Too bad jackblack, they did! so, there's nothing to "geez" about! Brilliant!

kc_brock's picture
kc_brock
703 pencils

brilliant? are you kidding? we see 100 ads like this every holiday season. merry christmas anyway.

rd

liveinaday's picture
liveinaday
61 pencils

hey that's old

cre8tdict's picture
cre8tdict
4 pencils

yea i guess they're right! But on the contrary, ain't alot of other creatives also normally gets expressions of....been there! seen that! done that! YawN* on other most works?....So has everything been done to death already? i dun think so...anyone could have an idea...just who thinks of it 1st! and on top of that i think this work is kinda neat, simple and it works.

DDBill's picture
DDBill
120 pencils

Pretty cool!

William Bernbach - An idea can turn to dust or magic, depending on the talent that rubs against it.

whitespace's picture
whitespace
1953 pencils

"We're so in the mood for Christmas."

Must they talk like Lindsay Lohan to prove their (lack of) point?

cre8tdict's picture
cre8tdict
4 pencils

thanks whitespace...publicis singapore has done it for christmas 2005. Although the idea may be similiar but i think the treatment for this is different compared to what publicis singapore has done. Original ideas could come from anyone, even u...it's all about who came up with it 1st. But even so publicis had a similiar one, doesn't mean that this is the same. Theirs are about sharpenings..but this ain't. I don't think they're point is lacking...See things in a bigger picture! This is for their own consumers which could be their suppliers or clients which might not have an eye of creativity. And i think it's better than Season Greetings which sounds so cheesy and Every good idea begins with a pencil which is hardly to be even seen and at one glance at the sharpenings of the pencil drop, darn the photoshop(no comments on that). I think this is better. More subtle and literal. But still to each it's own.

kc_brock's picture
kc_brock
703 pencils

holy crap - what?

rd

umeshmisra's picture
umeshmisra
42 pencils

Idea, if not already used, is good. But the copy puts u to think than to understand it easily.

Qbird's picture
Qbird
142 pencils

i cant believe my eyes...
"Looks like the creatives been doing just that or they're just too cold during christmas that they munched it until the pencil looks like a christmas tree... :)"
too cold??? in tropical island 2 degree north from the equator??? and u cant even tell is its sharpen by pen knife or munch by mouth???

and the worst of all..someone said this...
"This is for their own consumers which could be their suppliers or clients which might not have an eye of creativity."
hooooooow bloody irresponsible a creative can say...
i assume 75% of of the consumer don't have an eye for creativity.. thats why we creatives are here to make things clearer and simple for them... and here you are taking things for granted...

lets put it this way..., a CD, a CW and FOUR Art Directors... cand this is an ad they came out with..=)

Big Friendly Monster 822's picture
Big Friendly Mo...
159 pencils

Oh Pleeease! believe your eyes unless you're blind. It's an idea. So don't always take things so literal. And by the way, the concept could be even where every idea coming from the creatives or accounts and etc...starts from every dot of a pencil. So that's why they used a pencil! I don't think they're irresponsible and taking things for granted. I totally agree with the reason why we creatives are here for to make things simple and clearer but if you're just too blind to even see that this it has it's simplicity touch then i think you better think about what u just said. Cause due to the comment you just made, i don't even think that you even know what you're talking about. Creative works and ideas can be interperated in many ways as u can say, ad is an art and for goodness sake art is so subjective. I don't even see a single constructive comment which could even help these creatives in their work or idea if you even think that the idea is not up to the level. Don't just keep on the words of what ppl say but pls give constructive ideas of how it could be better.

Qbird's picture
Qbird
142 pencils

please don't mind me saying something...
i'm not good in words.... but if anyway that i'm too harsh, rude or offensive, please let me know...

"Creative works and ideas can be interperated in many ways as u can say"
if you are in this industry.. you should know creative work can never be interperet in many way..
as the is a big word call SINGLE MINDED PROPOSITION..

when advertising is an art.. its doesn't men its a painting... so the "SunTze Art of War" is a painting of a war?? advertising is about communication.. VISUAL COMMUNICATION...
everything in the ad have to make sense...
its never about ME, doing an ad.. and YOU, trying ot understand..
it should me me doing an ad for everyone to understand regardless of who, where and when see it.. and they should have with the same message... its an ART OF COMMUNICATION....

my apologise for the previous message on you.. but my reason is that you're from the tropical land too.. you should know more about the weather than anyone else...

MBR's picture
MBR
28 pencils

Good Ad

MBR-Advertising Headhunters is well established throughout the region and beyond,thanks to our dedicated staff and our commitment to all agencies large and small.Today we represent thousands of candidates covering all levels of experience, from creative to client servicing, media or management. We are proud to have provided the industry with a unique service through understanding both the agency's and candidates alike. Hence we are seen as a true partner by all.

MBR-Advertising Headhunters is all about your most valuable resource, "people." Our Recruitment Team specialize in the placement of mid to senior level management professionals across Middle East.

www.mbrworldwide.com

joy jordish's picture
joy jordish

wtf!!!

Log in or register to post comments