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Corre Cutia Bookstore: Catchy Stories, 2

Corre Cutia Bookstore: Catchy Stories, 2
Your rating: None Average: 8.3 (94 votes)

Catchy Stories

Advertising Agency: Lápisraro Comunicação, Belo Horizonte, Brazil
Creative Directors: Carla Madeira, Cristina Cortez
Art Director: Francisco Valle
Copywriter: Gustavo Costa
Illustrator: Francisco Valle
Published: December 2011

25 Comments

sergeo_syd's picture 470 pencils
sergeo_syd | Tue, 2012-01-03 22:58
8

Actually really good. I ws about to b@tch how dark and "un-capturing" it is. But it is really lovely.

--------------------------
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Jaap Grolleman's picture 6318 pencils
Jaap Grolleman | Wed, 2012-01-04 01:03

Wow, I really love it. Books are becoming more a cult thing almost, and this ad finds that target pretty well (I think).

http://jackmancer.com/
http://twitter.com/jackmancer/

iambusy's picture 1590 pencils
iambusy | Wed, 2012-01-04 01:41
8

simple nice

busy.

zarski's picture 1348 pencils
zarski | Wed, 2012-01-04 02:52

same idea for promoting D&AD, 2 years ago,

Nike Diesel's picture 3458 pencils
Nike Diesel | Wed, 2012-01-04 04:57

Please provide us with a link.

MicheleVirgilio's picture 1727 pencils
MicheleVirgilio | Wed, 2012-01-04 03:00

Great work. Good idea and very nice concept

http://www.mandarinoadv.com

hadrianapolis's picture 673 pencils
hadrianapolis | Wed, 2012-01-04 03:39

simple and nice.

Hadrons's picture 4114 pencils
Hadrons | Wed, 2012-01-04 03:52
8

Beautiful and sad at the same time - you would think in a big city that there should be more lit windows..

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

darksideman's picture 58 pencils
darksideman | Wed, 2012-01-04 05:36

dorex ad????

Milan Solanki's picture 455 pencils
Milan Solanki | Wed, 2012-01-04 05:56
9

mind blowing, superb : )

bmoreira's picture 2 pencils
bmoreira | Wed, 2012-01-04 07:20

Congrats guys....rs... muito bom. Simples assim.

italocr88's picture 78 pencils
italocr88 | Wed, 2012-01-04 07:40
7

cool

Butterflea's picture 40 pencils
Butterflea | Wed, 2012-01-04 07:57

simple and clear, like it

izzlah's picture 201 pencils
izzlah | Wed, 2012-01-04 07:57

greatness

Gualcor's picture 943 pencils
Gualcor | Wed, 2012-01-04 10:14
10

That's me reading manga up to 2am in my tablet.

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

kleenex's picture 6226 pencils
kleenex | Wed, 2012-01-04 12:04

This is so simple, but it works so well.

jeph's picture 149 pencils
jeph | Wed, 2012-01-04 15:25
9

This is advertising at its finest. Simple. A tad indirect. Rich in story.

Mayi92's picture 60 pencils
Mayi92 | Wed, 2012-01-04 15:26

simple! love it :)

Roger Keynes's picture 4014 pencils
Roger Keynes | Wed, 2012-01-04 17:00
7

Yep.

Will Think for Salary

visiblecom's picture 68 pencils
visiblecom | Wed, 2012-01-04 18:07
3

Even though this ad has a lot of thumbs up and I find it somehow cute, the message I took out of it was that this bookstore doesn´t have many customers or that nowadays almost nobody reads... and I didn´t like the message I took out of it.

shahidali's picture 3674 pencils
shahidali | Thu, 2012-01-05 14:55
9

superb. but why two similar layouts?

shahid

clearsky1989's picture 283 pencils
clearsky1989 | Fri, 2012-01-06 07:49
8

splendid

Sweetapple's picture 62 pencils
Sweetapple | Sat, 2012-01-14 13:36
9

Very catching idea.

dnardi's picture 6 pencils
dnardi | Sun, 2012-01-15 20:04
10

Great!

marano's picture 358 pencils
marano | Sat, 2012-02-04 23:48
6

same as the other but I like the concept. Translates in a second, nicely done.

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