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Your sister

Agency: 
Published/Aired: 
April 2011
Description: 

Actually I fancied your sister first.
Drink responsibly or you’ll regret what you said last night.

Advertising Agency: JWT Madrid, Spain
Executive Creative Director: Miguel Bemfica
Creative Directors: Jaime Chávarri, Juan García-Escudero
Art Director: Juan García-Escudero
Copywriter: Jaime Chávarri
Photographer: The unknown artist
Producers: Antonio Ortega, Ana Malpica

Comments (5)

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Highest Rated

Glut's picture
Glut
Activity Score 3937

that´s right quentin. It´s a very interesting approach and funny by the way

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

I think it's funny but why would Corona promote this message? If it's vs. drinking and driving I could understand but this is like saying 'hey let's all drink mineral water'.

nezumi's picture
nezumi
Activity Score 35

Maybe they try to say something like; Its about the quality not the quantity, or that its about the taste not the alcohol.

taow44's picture
taow44
Activity Score 2

If it's vs. drinking and driving I could understand but this is like saying

QuentinFachon's picture
QuentinFachon
Activity Score 23

The message is not saying Do not drink alcohol. It's just telling to drink with moderation. Coronna is a tasty beverage and they do not support people who consume their product abusivly. They promote the consumption with moderation of alcohol. It's good for their image.

Glut's picture
Glut
Activity Score 3937

that´s right quentin. It´s a very interesting approach and funny by the way

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