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The fruit of our knowledge, Label

Agency: 
Published/Aired: 
April 2011
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We called it Copella because ‘Worcester Pearmain Egremont Russet Sturmer Pippin Tydemans Early Worcester Falstaff Red Delicious Honey Crisp Royal Gala Cripps Pink Braeburn Cox Orange Pippin Grenadier Howgate Wonder Idared James Grieve Jonathan Katy Ribston Pippin Spartan Granny Smith Bramley Golden Delicious Greensleeves apple juice’ wouldn’t fit on the label. The fruit of our knowledge.

Advertising Agency: DDBUK, London, UK
Creative Director: Jeremy Craigen
Art Director: Feargal Ballance
Copywriter: Patrick McClelland
Designer: Pete Mould
Photographer: Robert Leveritt
Planner: Ami Smith
Account Manager: Peter Gooch
Account Executive: Flemming Lerche

Comments (3)

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Highest Rated

Pincuid's picture
Pincuid
163 Activity Scores

At least the contrast is a bit better in this one and the copy more appropriate

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