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3 comments

Guest's picture
Guest

I *HATE* all these posters and this campaign in general is just confusing, not funny. It feels like it's being weird for the sake of it.

If you don't drink Coopers Pale you haven't the slightest idea what the hell is going on.

The art direction is meh; they look like government drug driving posters. The talent they have used just confuses me more - are these the people you really want selling Coopers?

And the whole thing with coopers is that the sediment in WHITE! why would he have sun-tanned legs?!.. plus, if you see these posters printed, 80% of the time you can't even see the colour change in his legs!

Massive FAIL for me, and everyone I've spoken to... don't even get me started on how bad the website is.

dylank's picture
dylank
47 pencils

I agree, I've never drank the stuff so I was really confused. And just because types are trendy doesn't mean you should use them all.

Guest's picture
Guest

You're losing it, kwp!

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