Control Extra Lube: Rabbit
Advertising Agency: Euro RSCG, Madrid, Spain
Creative Directors: Germán Silva, Felipe Crespo, Eva Conesa
Art Director: Natalia Diez
Copywriter: Adriana Matas
Photographers: Fotografia Digital, Carles Nin, Francesc Dalmau, Albert Fornos
Account Supervisors: José Maria Ricarte, Alfonso Garcia Valenzuela


36 Comments
Free....no concept.
EURO RSCG is not going to grow with that trainee work...
Three creative directors, three photographers, a copywriter (Huh??), and two account supervisors were needed to create *this*? The retoucher and the AD, I can understand, but all the rest? Surely, with this many people, they could have done something that actually communicates an idea.
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www.joey-aristophanes.com
There is an idea, but you need a brain to get it.
Ah, and the troll has one. He doesnt share it, of course, but I suppose that's to be expected. Trolls *never* share their "preciouses"...
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www.joey-aristophanes.com
Is that some kind of Dungeons and Dragons reference?
you sond like milhouse.
it made me laugh!
i like it...:D
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Everartz
| Everartz |
10 people worked for this.
hahaha my lil sister could do this all by herself. you should hire her and give her half the money those 10 ppl earn:)
copy writer?!!!!
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Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso
Hey Enas, copywriters do actually come up with visual ideas. Don't be so dumbfounded when a writer gets credit for one. btw, I don't care for this ad at all, but this comment annoyed me.
yeah it's normally a creative team that come up with the ideas, which is the art director AND copywriter.
just because there isn't any copy doesn't mean they didn't do anything.
www.matt-roach.com
Jupitermedia, I wish you would ban comments that are not constructive.
You mean, you want me to start deleting them?
Here's a thought – only allow comments from people who provide a link to THEIR work.
I like to see how good the work is of those that insult others.
Usually the people with the unconstructive insults, are anonymous.
Hush up!
Don't go giving Ivan your ideas like they don't suck.
Did you do this piece?
Are you just pissed off it sucks?
Grow some cock skin and stop crying like you're on your period.
Don't get all pissy.......cock skin
"stay low, move fast"
Doin' it for the points
I understand where you're coming from, but you don't have to be a be a fine wine maker to be a wine connoisseur. In other words it's possible someone can give a valuable comments regardless of his own abilities. I think we should keep the comments free as long as they are not obscene and offending.
the last comment was very offensive and personal and it wasn't deleted like some strings are...
WHAT?!?
Personal is a lingerie shop with no windows. (true/false, I don't know anymore)
Me, I'm just an internet loud mouth. (true)
Allow me this one last creative outlet for my brain. (that's not true)
You are welcome to talk crap about me also...if that helps. (that IS true..but not too much...ok loads)
Or we could just "delete" anything we don't like. (this seems like it's true)
I think the current weapons of choice are bombs and guns. (true, but now we have some Change! Woo-Hoo Obama!! things might....Change!! Woo-Hoo Obama!!)
"stay low, move fast"
Doin' it for the points
let the comment system be free this is what all blogging is all about....plus these strong, harsh or whatevever type of comments people they make the other realize and accept that the their audience (general public) is not so awared, concious and creative to understand your dodge of work plus during this era of over-exposed information to public peolpe dont really care to understand or put time on to it....
and to ad agency please realize you are wasting resources and can do better with it...this site actually makes you realize of it...and please dont be hurt but instead be proactive and submit an ad before publishing to see what dimensions, perspectives and perceptions it could have and can anything be done to improve or relate to ads objective and concept (may be a simple word could explain everything in an ad).
Thankyou
From: Danial
Hey my comment just got deleted...thats not fair....i wrote an whole para of issues to talk constructively on this ad.
isnt the joke "a gerbil"...not a rabbit
lol... no, gerbils are stuffed in cans.
=)
ivan: everybody has the right to express what they think. some people have stupid thoughts, thats ok. smart people see further and just keeps on reading to find something constructive and hopefully learn from each other.
if the idea is to delete comments maybe Fidel Castro can run the site.
please dont delete this comment. ;)
This is brilliant. 2 messages in one, great job.
3 CREATIVE DIRECTORS APPROVED THIS CAMPAIGN!!!
EURO RSCG MADRID IT´S GOING FROM BAD TO WORSE...
Maybe Castro could call George
Could it be a visual pun like "put the bunny in the bottle" ?? kind of thing?
~~this paranoid survived!~~
greetings
i wonder why?
ga ga goo goo ga ga...
It's a idiot job.
I'am bored this indirect job style.
İyi Reklam, Kötü Reklam
www
www.fikirbenim.blogspot.com
Guys, havn't you all see Playboy logo with rabit in a hat?
Why not just show two cocks and one anus. Throw in your pack shot of the lube, and Bam! you're done.
"stay low, move fast"
Doin' it for the points
i think this is a good ad. ahh and i also think that people who trash other people's work should show their ads to see how good they are
poor rabit.. bud ad not so bad :)
I dont think its indirect...
Graet ad. There are some very thick people on this blog. I think you all need to go back to school. Or read more advertising mags.