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Agency: 
Published/Aired: 
September 2011
Description: 

The business world is unfair. While you gain weight, you lose hair.
Who works more, deserves more.

Advertising Agency: Paz Comunicação Estratégica, Brazil
Executive Creative Director: Haroldo Cardoso
Creative Director: Leonardo Parnes
Art Director: Marcelo Maciel
Copywriter: Leonardo Parnes
Account manager: Alexandra Raffa
Director: Einhart Jacome

Comments (3)

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Highest Rated

whitekaras's picture
whitekaras
Activity Score 115

Love the copy

Glut's picture
Glut
Activity Score 3935

interesting idea, nicely done but i´m sure of the same execution every time.

miko1aj's picture
miko1aj
Activity Score 3086

nice headline. it rhymes in english – is it the same with portuguese?

whitekaras's picture
whitekaras
Activity Score 115

Love the copy

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