Concern India, Breathe Easy: Bikes
1 bus means 40 less bikes stuck in a traffic jam.
Board a bus. Breath easy.
Advertising Agency: Ogilvy & Mather, Bangalore, India
Creative Directors: Vipul Thakkar, Shamik Sengupta
Art Directors: Febyn Roy, Ajesh N
Copywriters: Devaiah Bopanna, Kunj Shah
Illustrator: Nithin Rao Kumblekar
Published: July 2010
11 comments
Weakest of all series, but still quite good.
That's me!
http://blog.tapuz.co.il/wranger
Bikes don't get stuck in traffic jams, buses do. Weird for that little concept to slip through the creatives.
You are right, I was wondering about that too.
Nice illustration
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
Hmm. This says to me that 1 bus makes the same pollution as 40 mopeds.
In which case, I think I'll stick to my moped.
i think of poeple who are crammed into that bus when i see those bikes...
nice...
Good illustration
I also think this is the weakest one of the whole series.
love d art bt dese ads lack logic... 40 cars take d same space as 40 bikes? dey shud have increased d number here to at least 120...
No, the people taking up 40 cars take up the same space as the people taking up 40 bikes. Got it?
Ivan Raszl, admin of AotW
this one is weak