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Tomato sauce, 3

Agency: 
Published/Aired: 
September 2011
Description: 

Without tomato sauce there's no pasta.

Advertising Agency: Key, Montevideo, Uruguay
Creative Directors: Alan Grunewald, Rodrigo Mela
Art Director: Coy Muiño
Copywriters: Esteban García, Camilo Saralegui, Cecilia Besenzoni
Photographer: Youruguay

Comments (10)

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Highest Rated

blueturtles's picture
blueturtles
Activity Score 239

i only got it after reading your comment and seeing the other two executions.

DavidD's picture
DavidD
Activity Score 33

Very very very old idea.
Could be a good one in the 80s.

nepotiums's picture
nepotiums
Activity Score 251

When I took a glimpse of the plate, I thought it was for some car advertisement because the 'pasta' looks like a 'car spring' to me rather than pasta.

JKW's picture
JKW
Activity Score 227

...which is the whole point, I believe. Execution not great but the idea is there...

blueturtles's picture
blueturtles
Activity Score 239

i only got it after reading your comment and seeing the other two executions.

bate_palmas's picture
bate_palmas
Activity Score 1479

Well...with pesto sauce there is pasta, regardless of whether or not there is a tomato sauce.

Glut's picture
Glut
Activity Score 3937

old series!

kleenex's picture
kleenex
Activity Score 43473

Okay, but not special at all.

blacksmurf's picture
blacksmurf
Activity Score 200

very poor 3d pasta retouch.

easy to say "art director".

arthor's picture
arthor
Activity Score 515

lamesauce

Chris Inton's picture
Chris Inton
Activity Score 29

Think translation should say "Without tomato sauce, pasta just isn't pasta".

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