Companions for Seniors: Piano

Lending a helping hand to the elderly of Chicago.

Advertising Agency: Young & Rubicam, Chicago, USA
Chief Creative Officer: Mark Figliulo
Executive Creative Director: Ken Erke
Creative Directors: Jon Wyville, Dave Loew
Art Director: Chris von Ende
Copywriters: Tohru Oyasu, Pete Figel
Photographer: Thomas Chadwick
Art Buyer: Kourtney Hoffman
Print Producer: Chris Doty

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CreepingFeature's picture
244 pencils

Those be some nasty fingers

shaking's picture
94 pencils

first thought nothing new

sumsum's picture
615 pencils

not a winner, but as a campaign it works very well

Adela's picture
24 pencils

The pullover is different ?!?.
nice campaign

ManchuChanchu's picture
701 pencils

sweet campaign

teenie's picture
1894 pencils

Every non-profit ad needs a call to action - upfront and clear. Sorry - no matter how nice this may be, without a "give now" or a "you too can lend a hand", this is just the agency having fun.

tremano's picture
2 pencils

Wonderfoul shot!advertising needs poetry.

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