Companions for Seniors: Piano

Lending a helping hand to the elderly of Chicago.

Advertising Agency: Young & Rubicam, Chicago, USA
Chief Creative Officer: Mark Figliulo
Executive Creative Director: Ken Erke
Creative Directors: Jon Wyville, Dave Loew
Art Director: Chris von Ende
Copywriters: Tohru Oyasu, Pete Figel
Photographer: Thomas Chadwick
Art Buyer: Kourtney Hoffman
Print Producer: Chris Doty

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7 comments

CreepingFeature's picture
CreepingFeature
244 pencils

Those be some nasty fingers

shaking's picture
shaking
94 pencils

first thought nothing new

sumsum's picture
sumsum
615 pencils

not a winner, but as a campaign it works very well

Adela's picture
Adela
24 pencils

The pullover is different ?!?.
nice campaign

ManchuChanchu's picture
ManchuChanchu
701 pencils

sweet campaign

teenie's picture
teenie
1894 pencils

Every non-profit ad needs a call to action - upfront and clear. Sorry - no matter how nice this may be, without a "give now" or a "you too can lend a hand", this is just the agency having fun.

tremano's picture
tremano
2 pencils

Wonderfoul shot!advertising needs poetry.

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