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Yoda

Agency: 
Published/Aired: 
September 2012
Description: 

Whoomm! MaxxLux highlighter.

Advertising Agency: Grupo Unlike de Comunicação, Rio de Janeiro, Brazil
Creative Director: Henrique Carvalho
Art Director: Felipe Paganoti
Copywriter: Pedro Portugal
Photographer: Ricardo Pimentel
3D / Post-production: Manufatura ++

Comments (13)

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Highest Rated

andylefty's picture
andylefty
Activity Score 4535

K

Nike Diesel's picture
Nike Diesel
Activity Score 13630
stickynotes's picture
stickynotes
Activity Score 1094

uff.. how old is this idea?? nothing new

Aitor Borras's picture
Aitor Borras
Activity Score 245

Funny!

Creative Director. www.aitorborras.com

Shawali's picture
Shawali
Activity Score 8442

Borrowed interest, no connection with the product, borderline punny (highlighter/lightsaber, give me a break).

Nothing much to save here...

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

Barbara O.'s picture
Barbara O.
Activity Score 211

So so. Only Star Wars fans will relate with the visual. I haven't the slightest clue how they go hand in hand (never watched Star Wars in my life)

Barbara O.

hasalaka.th's picture
hasalaka.th
Activity Score 288

It's not cool at all.

CommandZ's picture
CommandZ
Activity Score 2498

Good idea this is not. Try better next time you will. Hmph.

Lisbon freak's picture
Lisbon freak
Activity Score 494

Yaaaawn.

arthurmontenegro's picture
arthurmontenegro
Activity Score 15

An old idea this is.

zyazyaveka's picture
zyazyaveka
Activity Score 153
Rezyuz's picture
Rezyuz
Activity Score 47

i could swear ive seen this exact ad with duracell

andylefty's picture
andylefty
Activity Score 4535

K

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