Compactor Cia de Canetas: Yoda

Compactor Cia de Canetas: Yoda
Average: 7 (43 votes)

Whoomm! MaxxLux highlighter.

Advertising Agency: Grupo Unlike de Comunicação, Rio de Janeiro, Brazil
Creative Director: Henrique Carvalho
Art Director: Felipe Paganoti
Copywriter: Pedro Portugal
Photographer: Ricardo Pimentel
3D/Post-production: Manufatura +
Published: Setember 2012

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13 comments

ivan's picture
ivanWednesday, September 19, 2012 - 22:55

Here is Darth Vader: http://adsoftheworld.com/media/print/compactor_cia_de_canetas_darth

Ivan Raszl, admin of AotW

Nike Diesel's picture
13048 pencils
Nike DieselFriday, September 21, 2012 - 04:34

Here's another one, from joelapompe: http://www.coloribus.com/adsarchive/prints/tld-lightbulbs-darth-vader-...

stickynotes's picture
1020 pencils
stickynotesThursday, September 20, 2012 - 02:36

uff.. how old is this idea?? nothing new

Aitor Borras's picture
245 pencils
Aitor BorrasThursday, September 20, 2012 - 03:41

Funny!

Creative Director. www.aitorborras.com

Shawali's picture
7698 pencils
ShawaliThursday, September 20, 2012 - 06:53

Borrowed interest, no connection with the product, borderline punny (highlighter/lightsaber, give me a break).

Nothing much to save here...

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

Barbara O.'s picture
158 pencils
Barbara O.Thursday, September 20, 2012 - 08:58

So so. Only Star Wars fans will relate with the visual. I haven't the slightest clue how they go hand in hand (never watched Star Wars in my life)

Barbara O.

hasalaka.th's picture
304 pencils
hasalaka.thThursday, September 20, 2012 - 09:05

It's not cool at all.

CommandZ's picture
2365 pencils
CommandZThursday, September 20, 2012 - 11:14

Good idea this is not. Try better next time you will. Hmph.

Lisbon freak's picture
307 pencils
Lisbon freakThursday, September 20, 2012 - 16:28

Yaaaawn.

arthurmontenegro's picture
15 pencils
arthurmontenegroFriday, September 21, 2012 - 09:15

An old idea this is.

zyazyaveka's picture
72 pencils
zyazyavekaSaturday, September 22, 2012 - 10:20

Old idea
http://zyazyaveka.net/content/na-temnoi-storone

Rezyuz's picture
51 pencils
RezyuzSunday, September 23, 2012 - 21:58

i could swear ive seen this exact ad with duracell

andylefty's picture
4432 pencils
andyleftyMonday, April 15, 2013 - 09:25

K