Comfort: Bedroom
Advertising Agency: Ogilvy & Mather, Bangkok, Thailand
Executive Creative Directors: Wisit Lumsiricharoenchoke, Nopadol Srikieatikajohn
Creative Director: Karanee Areekul/Santaya Saralak
Copywriters: Wisit Lumsiricharoenchoke, Santaya Saralak, Kiattisak Kitabhuwanontha
Advertiser’s Supervisor: May Kwah
Account Manager: Yanyi Chee
Account Supervisor: Anna Soliman/Bethann Poblete
Art Director: Wisit L., Nopadol S., Karanee A., Santaya Saralak, Parun Dharmapanij, Nat Promdhep
Illustrator: Surachai Puthikulangkura; Illusion
Photographer: Surachai Puthikulangkura; Illusion
Agency Producer : Paiboon Suwansangroj
Image Composer : Surachai Puthikulangkura; Illusion
Comments
Lovely art direction"
The imagery definitely drives the point home. And it made me smile. =) Very nice.
I dream of a day when chickens will be able to cross the road without being questioned regarding their intentions.
I really like this ad. I know that problably it´s a ghost ad, but it´s so nice. Congrats to art director, beaultiful.
wonderful!
i like it
Great idea.
This is not the tone that this brand "speaks" and makes be doubt if it run...
but if it really did, congratulations
Seek and Destroy
what's the product??
i must be missing something. was the guy unable to satisfy her because the sheets aren't soft enough? or is he not soft enough since he is made of fabric? or are they both not soft enough? if they are both made of the same fabric, which it appears they are, then wouldn't they not even notice...wouldn't they be used to the feel of their own "skin"?
Hmmm... how to tell you ? Ok, wait for being 18.
He can't satisfy her because he is made of fabric, and the product has made him go soft. The old 'find the one person to whom the product benefit is a bad thing' trick eh?
i dont like this work, though its nicely art directed but its been copied from the comfort original campaign done few years back and everyone must have seen either a TVC or an ad in the newspaper from it. shame on you copycats!
| Everartz |
I have always thought that sticking to and expanding on an successful, well recognised campaign is a good thing. Why throw out brand recognition and start gain from scratch?
Very nice.
hi I want to talk English and have new friend only, If you want to talk
in english to email to talk
thank you
aoy_sikan@hotmail.com
Very very good. I don't care if the idea was done or not a few years ago.
Quite interesting!
Reactor
Very very good.... (P'Kwang)
bravo
jajajajjaja
very funny
It's kind of repeated, no? I agree with "A stranger abroad".
.: look for the green giant on the label :.
Don't be so stupid to put your dick in the washmachine. Nice aproach.
i don´t get it.
can somebody explain this to me?
haha! this has got to be the funniest simplest piece of work I've ever seen. its clever and straight to the point. Home run!! brilliant!! :->
very funny
very cool...
its no way a copycat work coz evn if they have copied ...its from 'their' own work or campaign...how can one copy oneself....thats completely ridiculous...seriously
amazing design realllllllllllllllllllllllllllllllllllllllllllllllllllllly
wwwwwwwwwwwwwwwwooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooowwwww
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