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Published/Aired: 
January 2013
Description: 

Young artists are addicted, they spend hours and hours perfecting their craft. They can't help themselves. Their parents are generally less enthused with their child's artistic aspirations, wishing they'd go to school to become a doctor or a lawyer instead. The College for Creative Studies “Talk to your kids about art school” campaign plays up the duality of this relationship by mimicking anti-drug PSA's.

Advertising Agency: Team Detroit, Detroit, USA
Chief Creative Officer: Toby Barlow
Executive Creative Director: Gary Pascoe
Art Directors: Vic Quattrin, Brandi Keeler
Copywriters: Joel Wescott, Maggie Cote
Photographer: Stock

Comments (5)

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Highest Rated

tazyboy's picture
tazyboy
Activity Score 777

kool

whcgonzo's picture
whcgonzo
Activity Score 76

Student work?

alausa's picture
alausa
Activity Score 1420

Mr whcgonzo, the layers are there if you can peel them. That's Edvard Munch's Scream.

chihirokiss's picture
chihirokiss
Activity Score 74

"This is your brain on art." sounds like a copy from an older print ad on drug abuse...

http://ihm2.nlm.nih.gov/MediaManager/srvr?mediafile=/Size3/D1014/a0250...

gioborde's picture
gioborde
Activity Score 1387

That's the whole idea of the campaign Chihirokiss

GiBo

tazyboy's picture
tazyboy
Activity Score 777

kool

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