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Remove unsightly blemishes

Agency: 
Published/Aired: 
May 2008
967
Description: 

Print advertisment created by Ideaworks, Australia for Colgate Palmolive, within the category: House, Garden.

Whether you want to remove unsightly blemishes, or stop your bottom sagging you can reduce the visible signs of aging in three easy steps. 1 Treat, 2 Wash, 3 Condition.

Advertising Agency: IdeaWorks, Sydney, Australia
Creative Director: Jono McCauley
Art Director: James Gali Barrow
Copywriter: Stuart Vidler
Photographer: Neil Bailey
Other additional credits: Debbie Heap

Comments (11)

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Highest Rated

anne_one's picture
anne_one
Activity Score 152

Cool. Nice campaign. Good art direction.

devanteswing's picture
devanteswing
Activity Score 23

Nice art direction and styling, I thought the idea was a little weak until I read the copy. Nice, tuff category.

shillington's picture
shillington
Activity Score 12

Nice, very simple. The mock ad thing feels familiar, but I think the ANTI-AGING LAUNDRY SYSTEM thought is brilliant.

Well done.

anne_one's picture
anne_one
Activity Score 152

Cool. Nice campaign. Good art direction.

kurtberengeiger's picture
kurtberengeiger
Activity Score 7318

Commendable campaign.

Rachel.Mann's picture
Rachel.Mann
Activity Score 450

LOL the copy is so horrible. "Remove unsightly blemishes....or keep your bottom from sagging"

WTF.

If you hadn't seen the other (terrible) ad, you'd have no idea what the hell they were talking about.

buckrogers's picture
buckrogers
Activity Score 71

Ummm....... that's the whole point of the ad I think Rachel. Sorry.

Rachel.Mann's picture
Rachel.Mann
Activity Score 450

? What's the whole point of the ad?

fluffy's picture
fluffy
Activity Score 236

All women. Why is that?

anne_one's picture
anne_one
Activity Score 152

THEY ARE TAKING THE PISS PEOPLE!!!!!!! They don't want you to like it. These are the exact headlines used in skin care advertising. Google it and see for your self.

It would be funnier if it wasn't for such a huge commercial brand like Colpal. Nice.

buckrogers's picture
buckrogers
Activity Score 71

Solid campaign!

Guest commenter's picture
Guest commenter

Nice.

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