Colgate Junior: Hide and seek
For brighter smiles.
Advertising Agency: Young & Rubicam, Johannesburg, South Africa
Chief Creative Officer: Michael Blore
Art Directors: Grant Seller
Copywriter: Eric Wittstock
Photographer: Michael Meyersfeld
For brighter smiles.
Advertising Agency: Young & Rubicam, Johannesburg, South Africa
Chief Creative Officer: Michael Blore
Art Directors: Grant Seller
Copywriter: Eric Wittstock
Photographer: Michael Meyersfeld
22 comments
The second one is much better
This must be student work. Can't be real. To badly finished. Student competition?
oh no not again....
DONE FOR ORBIT!!!
done for everything
+++
"I love some things, and don't love some other things."
Whats between her legs? Bad retouching?
A tree.
Good idea.
Ruined by lazy retouching, How Y&B could let this pass is staggering, have they no proofers to catch this stuff.
In our times of sophisticated image manipulation this an inexcusable image. The "flash" is far from finessed (a glow would have been better), and that huge forgotten patch between her legs is just awfull.
I know it's the tree she's standing against, but I would have expected it to be dark in this scenario, yik!
www.jpmountford.com
www.jpmountford.com
That's the most disgusting thing I've ever seen between an 10-year-old's legs.
Erm, hang on, let me rephrase that...
Isn't it past her bedtime?
Hide and seek?
Sick!
ENOUGH WITH TEETH BEING A WHITE LIGHT>
A tired insight that's been used to death.
Poor show guys.
basic idea. the second its better.
ooops they did it agian!
Done to death. Try again.
this concept has been overdone
Well, well, well...must work harder guys!!!!!(this is done, old&boring for consummers)
NOBODY SMILES WIDE OPEN WHILE HIDING, UNLESS YOU´RE HIGH
They should have added a swiss knife and a globe in this picture. Then maybe it would have been a funny parody of using the overdone.
how many times you can recycle the same idea. come on!!!!!!!
kids playing hide and seek in the park at night... hmmm