Colgate Dental Floss: Cow
Colgate Dental Floss. Absolutly flawless.
Advertising Agency: Young & Rubicam, São Paulo, Brazil
Creative Directors: Tomas Lorente, Alexandre Lucas, Andre Nassar, Marcelo Reis
Art Director: Widerson Souza
Copywriter: Juliana Patera
Illustrator: Antonio Ezequiel
Photographer: Donaire
Published: 04/2007


7 Comments
Cow OK. but the other... ???
I've said it before. And I'll say it again. But this is NOT a beef cattle. It's a milk cow.
Unless of course you're talking about some cheese ot yogurt stuck between your teeth...
lol! It would be a big bloody steak for me...
... its already been done...
It's an ok campaign. nothing more nothing less.
I believe that the milk cow is an icon for meat, not everybody knows which one goes to the butcher so for me this is no mistake.
I comment the comments
this one works best
so-so
I really like this.