Colgate Dental Floss: Broccoli
Advertising Agency: Shalmor Avnon Amichay/Y&R Interactive Tel Aviv, Israel
Chief Creative Director: Gideon Amichay
Executive Creative Director: Tzur Golan
Creative Director: Amit Gal
Art Director: Ran Cory
Copywriter: Paul Paszkowski
Photographer: Yoram Aschheim
Published: April 2010


9 comments
neat and clean. good.
I love the entire campaign. Nice job.
oh again floss ;-((
withalltherespects
im sure its been done!!!
....for example by converse some ads before this;)
mmmm fake
www.barcreativo.com
Not for me, like the other 50 look alike campaigns with dental floss this year
Nice campaign, seen it before but this is better execution. Keep at it. NEXT
It is good to see a dental floss campaign finally speak to people who need floss, but do not eat beef, poultry, pork, and sometimes fish. I just feel as though something is missing; the presentation makes it look like something that was pitched to the client rather than something that was polished and gone to press.
much much better than the recent "hiding food" example of dental floss.
expandable too. :)