Advertisement

BabySitter

Agency: 
Published/Aired: 
May 2012
Description: 

A slit can ruin your life

Advertising Agency: dim&canzian, Brazil
Chief Creative Officer: Michele Dim D' Ippolito
Creative Director: Michele Dim D' Ippolito
Art Director: Michele Dim D' Ippolito, Thiago Nabisco
Photographer: Eduardo Fragata
Account Supervisor: Marina Pardo
Account Manager: Cristiane Bender
Planner Supervisor: Samantha Barbieri
Project Coord: Barbara Marques
Media Director: Marcio Canzian
Media Sup: Mauricio Belchior

Comments (15)

Log in or register to post comments

Highest Rated

Camel Toe's picture
Camel Toe
Activity Score 129

Sorry Hadrons, but your are so boring!!! AD is AD... The campaign is nice

Hadrons's picture
Hadrons
Activity Score 6017

it's not the slit it's the action!
What with the morality, people?! so what if the ad is somewhat amusing,

Must you promote infidelity in order to sell a fu#king door ?!?

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

kleenex's picture
kleenex
Activity Score 43398

Well even if you did get the product you could wind up into big trouble,, BUTTTT you better have the right door closer in order to have a chance of not getting caught in the first place.

YJ's picture
YJ
Activity Score 374

I think it's time for you to unbookmark this site and step away for a while. I for one have grown quite tired of your replies and comments. Just sayin'.

NicoCiego's picture
NicoCiego
Activity Score 1033

We honestly don't understand your taste and logic... if you have any.

mr.x's picture
mr.x
Activity Score 998

Hadrons, enough with the nagging, please. It's ridiculous how you always manage to bring morality into advertising. It's called humor!

Hadrons's picture
Hadrons
Activity Score 6017

To you & to all the other 'fans' of your ilk:

Ethics is part of our profession. If you are a pro - you would know it.

http://www.ftc.gov/opa/2009/10/endortest.shtm

http://www.marketingpower.com/AboutAMA/Pages/Statement%20of%20Ethics.aspx

https://social.ogilvy.com/the-updated-ogilvy-social-media-engagement-c...

and some additional light reading: http://www.aef.com/on_campus/classroom/speaker_pres/data/3001

I will not appologize for holding a high ethical bar in advertising. Nor will I hide it from the likes of you.

Stop making this personal - I am NOT your friend.

Rate the AD, not me.

p.s.
In the U.S., codes of conduct or ethical codes are maintained through "self-regulation" by specific trade organizations: American Advertising Federation (AAF), American Association of Advertising Agencies (4As), Association of National Advertisers (ANA).

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

mr.x's picture
mr.x
Activity Score 998

Never wanted an apology or your friendship. You seem to be the only one constantly bringing up ethics and moral in advertising. You are incredibly negative and bitter and I am glad I haven't had the misfortune of working with someone like you. Boring people like you do boring work, you should do something else. And yes I am a working professional.

riyelam's picture
riyelam
Activity Score 366

Morality!!!!!!!!!!!! In advertising!!!!!!!!!!!!!!!!! We are saying a abortion pill can save your life and looking for morality in others???????? And by the way it's not only the one person in relationship cheats. We can't clap by single hand.

Naser_K's picture
Naser_K
Activity Score 173

So cheat on your wife with your babysitter, but use our product so you don't get caught?!
That's just genius!

MindDrift's picture
MindDrift
Activity Score 1170

Joking about cheating is different than condoning it.

Ron Burgundy's picture
Ron Burgundy
Activity Score 1634

pants around the ankles?

not hot.

The JACK's picture
The JACK
Activity Score 438

target audience may be wrong but it is still very creative..!! nice try..

phillsucks's picture
phillsucks
Activity Score 131

This is beyond ridiculous.

mark3r's picture
mark3r
Activity Score 1949

Good idea, too bad they flushed it out with such poor taste.

Camel Toe's picture
Camel Toe
Activity Score 129

Sorry Hadrons, but your are so boring!!! AD is AD... The campaign is nice

Advertisement

20% Off Sale at iStock until December 9th 2016