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Agency: 
Published/Aired: 
June 2008
4977
Description: 

Truck art has its origins from the region. The idea was to promote local culture so that general masses can relate to the value of coke.

Print advertisment created by Soho Square, Pakistan for Coca-Cola, within the category: Non-Alcoholic Drinks.

Explore new paths on the Coke side of life.

Advertising Agency: Soho Square, Lahore, Pakistan
Creative Director: Madeeha Noor
Art Director / Illustrator: Raheel Faraz
Copywriters: Fatima, Amna, Sha

Comments (8)

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Highest Rated

hamiya's picture
hamiya
Activity Score 13

Best one.....

kurtberengeiger's picture
kurtberengeiger
Activity Score 7318

Nice local art based on an international idea.

Jahongir's picture
Jahongir
Activity Score 44

NIce i like it!

Maui's picture
Maui
Activity Score 58

este es el boceto, no?

iRIO's picture
iRIO
Activity Score 224

no, este es Coke lado de vida.

nowsh's picture
nowsh
Activity Score 11

Good Art, A local art form executed well, copy placement n font loses it thuogh

hamiya's picture
hamiya
Activity Score 13

Best one.....

jungle boy's picture
jungle boy
Activity Score 196

whats the link between the visual and what u'r saying?

meokhan's picture
meokhan
Activity Score 50

idea & execution is very nice.....

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