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Clima Bicycle Lock: Rail
Advertising Agency: Leo Burnett, Bangkok, Thailand
Executive Creative Director: Keeratie Chaimoungkalo
Creative Director: Keeratie Chaimoungkalo/Sompat Trisadikun
Copywriter: Noranit Yasopa
Art Directors: Pipat Uraporn, Sompat Trisadikun
Photographers: Chup Nokkeaw, Chubcheevit
Producer: Sarawut Lertkittipaporn
Account Supervisor: Akapong Phongsphanij
Advertiser's Supervisor: Kachaporn Nathapatr
Production House: Zone Retouch
Comments
Coooool with 5 o's.
>>>> That's not an ad. THIS is an ad.
This is THE BigBadFatMadafaka.
There Is New Shit Under The Sun. There are still BigBadFatMadaka ideas.
Okay.
Um. What do we do with this news?
He wants in on all the Hi-5 action.
Can you blame him, it's awesome.
HI-5!
Very well then. HI FIVES!
These are really great. What an ultimate solution to illustrate the product benefit.
i like this one best out of the 3
OK.
Desi
www.DesiCreative.com
nice... very nice
Agreed. This is brilliant.
this is fantastic.
Fantastic. Brilliant way of bringing out brand benefit.
Best!
Would be great as an ambient as well.
http://www.reinhardkrug.de/
Excellent.
Very good! What a nice campaign.
http://adpawn.ovh.org
As a bike rider I say "hazzah" Now these locks better be that good!
Every bike lock that I've ever been sold (4- I lost a couple of bikes at uni...or I should say a crack head needed it more than I did) has said that this is what their product does. Why should I believe these guys?
Looks awesome tho.
7/10
;-{
This has been done by some Miami Ad School students a year ago. I think it picked up some hardware.
this is cool stuff. i wish one of them was stuck in a tree of wall though, otherwise, this campaign only needed one shot.
Cannes Gold Winner 2007
If very good, but it is a padlock, habia never dress advertising on a padlock for bicycles, for a contest this one very well, but these ideas do not go out of a brief, are born of an evening of grass(herb)
GOOOOOOOODDDDDDDDD excelent!!!!
Gold
Silver for me.
the idea is flawless but the mock-up kills the idea slightly unlike the 'Barier' one. the pararel bars and the handles are forced to fit.
by the way, the shadow of the fance on the footpath on the left is missing? or it's stolen? lol
nice effort on great concept though.
brilliant. awesome. rockin'
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