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How far?

Agency: 
Published/Aired: 
June 2011
12267
Description: 

Print advertisment created by Publicis, Canada for City of Toronto, within the category: Public Interest, NGO.

How far away does an animal have to be before you help?
There are pets right here in your own city who need a home.
To adopt or donate call 311 or visit toronto.ca/animalservices

Advertising Agency: Publicis, Toronto, Canada
Creative Director: Duncan Bruce
Art Director: Kenneth Fothergill
Copywriter: Pat Pirisi
Photographer: Andric Ljubodrag

Comments (8)

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Highest Rated

Helmet Chrome's picture
Helmet Chrome
Activity Score 260

Bad concept and way over directed, Photoshop is not a band-aid solution for bad ideas.... like domestic cats sitting on icebergs.

morse's picture
morse
Activity Score 17830

Works, but I don't care that much for cats, because they are not endangered.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

ace85le's picture
ace85le
Activity Score 3935

Dear the species is not in danger, but a lot of individual cats are suffering and need help.

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The JACK's picture
The JACK
Activity Score 438

if human will not interrupt them, then they can live batterer. without any help.

Nike Diesel's picture
Nike Diesel
Activity Score 13630

Contrived and unconvincing IMO.

lessismore's picture
lessismore
Activity Score 251

I'm not convinced… maybe because i don't like cats :)

bakamono's picture
bakamono
Activity Score 1002

Don't like it, it looks funny than sad.

because therefore it is

Glut's picture
Glut
Activity Score 3935

excellent. Really strong lines.

Helmet Chrome's picture
Helmet Chrome
Activity Score 260

Bad concept and way over directed, Photoshop is not a band-aid solution for bad ideas.... like domestic cats sitting on icebergs.

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