Biking is believing
Advertising Agency: Loud, Sydney, Australia
Creative Director: Joe Van Trump
Art Director: Mo Shono
Copywriter: Luke Fox
Illustrator: Martin Bray
Photographer: Montalbetti+Campbell
Other additional credits:
Makeup: Martin Bray
Hair: Amanda Redgrave
Stylist: Cassandra Scott-Finn
Retouching: Cream Studios, Sydney
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17 Comments
点解？
Somehow I get the inkling that that means "WTF?!"
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"I love some things, and don't love some other things."
The perspective is wrong somehow....I think the UFO needs to be smaller. And what are we believing in?
so this is an alien... glad to know it.
What a shame to waste a campaign for such a good client.
I never knew you could do so many things with a bike wheel! :-p
I agree with the other comments. Some very interesting art with no clear message.
-- Jeff
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President, Singularity Design
www.SingularityDesign.com
Is your brand getting the attention it deserves?
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wtf.....................
but Mo Shono is a cool name
Dammit, will people just stop bloody using aliens?? Unless it's relevant to what you're trying to say (and believe me, few things are relevant to aliens), stay away from the "out of this world" message! It's lame and oh yeah, the 90s called - they want their ideas back. Which brings me to the point; what's the idea here?
nice art work.. idea is nt clear
"just commenting to gather points i love free drinks"
http://adsoftheworld.com/forum/dungeon/truly_from_the_heart
The man who stops advertising to save money is like the man who stops the clock to save time
There is some great advertising to come out of Australia. This is not an example of it.
very nice
ora bem, para transmitir uma mensagem deste tipo penso que optaram por um caminho muito estranho e confuso. em nenhuma das publicidades se consegue transmitir a mensagem "biking is beliving", talvez alguem a pedalar uma bicileta para uma ravina...uma biciclieta com asas e o ciclista a "acreditar" que consegue voar...coisas mais evidentes. peço desculpa mas não me agradou nenhuma das vossas publicidades.
Very bad!
Uh, NO.
Jesus, I wish the aliens would fucking beam me up sometimes. Maybe they have better ads where they're from.
trying too hard..