Smoking prevents a caregiver.
Advertising Agency: Link, Rome, Italy
Creative Director: Hilde Capra
Art Director: Valerio Cicco
Copywriter: Simon Roth
Accounts: Francesca Carpineti, Federico Aggio
Published: May 2010
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5 Comments
It doesn´t seem Italian.
COngratulations :)
i like it, good typography.
Done done done done.
http://adsoftheworld.com/media/print/cancer_patients_aid_association_w...
good typography and presentation...but the idea isn't powerful
i can't believe people stop smoking just with this campaign