Citroën Berlingo: Joe

This ad was placed on the page of the US election results.

Advertising Agency: Euro RSCG Amsterdam, The Netherlands
Creative Directors: Joost van Praag Sigaar, Laurens Boschman
Published: November 2008

20 comments

SeanMartin's picture
SeanMartin

Ack. No. The joke got run into the ground (and in far better ways) long before the election.

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www.joey-aristophanes.com

Guest's picture
Guest

I personally haven't seen any other ad referring to Joe the Plumber

SeanMartin's picture
SeanMartin

He wasnt in advertising so much as he was everywhere else. The media was having a field day with this: Jay Leno, for example, found it difficult to get through a single night without making at least one JTP joke. It was a tired piece of schtick, and to run this on Election Day wold put this looooong past its sell-through date.

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www.joey-aristophanes.com

LeeHarvey's picture
LeeHarvey
3045 pencils

Yo Seany-boy! This ad ran in Holland where people weren't flooded by JTP jokes. And it was a modest ad, not an expensive full-page one. Therefor I like it.

Guest's picture
Guest

Funny!

piet miller's picture
piet miller
58 pencils

Nice joke.

Guest's picture
Guest

I like the car....but i dont trust plumbers!!!

Goblin's picture
Goblin
409 pencils

Nice... (btw Merry Xmass And Happy New Year!)

Bye's picture
Bye
1466 pencils

Lame.

izmild's picture
izmild
770 pencils

Funny...

krautland's picture
krautland
3220 pencils

citroen, the choice of the losing team.

Guest's picture
Guest

WRC Champions, is that a loosing team ? you must sure work for Ford !!!!...and please note, we judging campaigns not brands. Tks pal.

krautland's picture
krautland
3220 pencils

no, john mc cain was the losing team and joe the plumber rooted for him.

so you didn't understand my comment at all. no problem, I'll gladly help you, PAL. perhaps you work for ford?

(also: losing is spelled with one "o.")

JamesGang2's picture
JamesGang2
53 pencils

He might have chosen for the losing presiident candidate, but he chose the right van. Don't be a sourpuss.

krautland's picture
krautland
3220 pencils

there is no indication that this is the right van. all this ad says is "loser chooses citroen."

JamesGang2's picture
JamesGang2
53 pencils

Two months later than this ad. And not even remotely related.

JamesGang2's picture
JamesGang2
53 pencils

I like it. Nice subtle joke.

Guest's picture
Guest

you know when u make a joke a someone repeats it right after you said it. this is what happens here. the ad is a joke. no offense but literally is a joke about joe the plumber.

not memorable.

Guest's picture
Guest

You ok?

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