14 comments

esslin's picture
esslin
30 pencils

Yuk!!!

jakartatung's picture
jakartatung
94 pencils

bad insight, bad planning, bad strat, worst creative

axelk's picture
axelk
286 pencils

they must be really tasty. if they're springy then they are good. is this what this ad is saying?

JAGGY's picture
JAGGY
1382 pencils

'Instant Noodles' and 'Really Springy Noodles' are two proposition poles apart. Even if I assume you are talking about the springy aspect, I believe that nobody likes to chew rubber. Do you?

Jaggy, MICA Ahmedabad

corpuscollossus's picture
corpuscollossus
41 pencils

Nice idea, but zero appetite appeal. I can't imagine anyone going 'springy noodles, damn I just have to try those!'

drunk dave's picture
drunk dave
1066 pencils

Awful idea that says it tastes like a rubber band.... fire the CD that approved this shyte.

pneuburg's picture
pneuburg
251 pencils

Maybe in Malaysia noodles are s'pose to be springy.

pjn

dannieg's picture
dannieg
50 pencils

major mistake ... no actual product package on the ad ... how's a regular mom & pop know how the product looks like in the supermarket (giving there must be whole lot more different brands of instant noodles in Asia)??

picturejockey's picture
picturejockey
658 pencils

Would people really buy noodles because it is "springy". I would thing it would be too chewy too.

http://www.navinharish.org

gienel's picture
gienel
339 pencils

TRYING TO BE FUNNY AND ITS NOT WORKING

leanmeat's picture
leanmeat
28 pencils

Design wise, i think it's pretty stylish. I find that sickly-yellowish fluorescent-light effect fresh and very insightful, in that it's something all of us Malaysian's will find familiar.
If there is a problem I think it is with the core message, and that's really a marketing issue- how the product is position right?

bslayout's picture
bslayout
39 pencils

no comments :x

a_vision_z

Guest commenter's picture
Guest commenter

kent kent marnie ozachokpuff kent kent kent

Boxey's picture
Boxey
8885 pencils

why would i care if my noodles were springy?

Log in or register to post comments