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Seating Plan

Published/Aired: 
February 2012
Description: 
Advertising Agency: Leagas Delaney, London, UK
Creative Director: Nigel Roberts
Copywriters: Adam Arber, Adam Rimmer
Art Directors: Chris Felstead, Pete Davies
Account Director: Remi Rasenberg
Agency Producer: Julia Parry
Photographer: David Gill
Designers: Rob Petrie, Simon Toy

Comments (18)

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Highest Rated

Abhishek Parikh's picture
Abhishek Parikh
Activity Score 568

Chemistry has always been been a mystery for me... anyways... i checked the 'periodic table' and now the ads seems brilliant.

vlwk's picture
vlwk
Activity Score 154

This chart was my worst nightmare in high school.

kleenex's picture
kleenex
Activity Score 44729

I just do not think this is selling me a sci-fi movie though.

Hadrons's picture
Hadrons
Activity Score 6017

what a sweet way to meet, it's down to chemistry after all :-)

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Wordnerd's picture
Wordnerd
Activity Score 6692

what exactly is this festival? (besides being incredibly boring)

Ramat Ajala's picture
Ramat Ajala
Activity Score 788

Easy brief, easy ad.

gadgets's picture
gadgets
Activity Score 1063

I saw something similar before.

Amy_LQS's picture
Amy_LQS
Activity Score 3

It's hard for me to understand why change He, F, Ne into H, Li, Be?

dean viii's picture
dean viii
Activity Score 1686

Ignore the negative/asinine comments. Good job.

chuckieT's picture
chuckieT
Activity Score 680

People are entitled to their opinions. For example, I think this is a formulaic A+B / visual pun ad that lacks any form of real insight for a chip shop / dogwalker client.

vote4pedro's picture
vote4pedro
Activity Score 4601

A couple problems with this campaign. The film festival is not a science fiction film festival. It is a short film festival. Science fiction is only 1 of 37 categories. So this is not an accurate depiction. Aside from that, there's a slight disconnect between science and science fiction. This campaign is showing the old science that we know from grade school. Whereas science fiction is about the future and the unknown. But that's the lesser of the problems here.

RG's picture
RG
Activity Score 184

Old school can still be cool. Thumbs up.

RG

Maxads's picture
Maxads
Activity Score 60

so cool

nymour's picture
nymour
Activity Score 14

It's okay. But as someone said before: "too easy".

Moreover I agree with @vote4pedro: it does not exactly describe the festival. It's a good one-off for award-shows. Not more.

dinesh dixit's picture
dinesh dixit
Activity Score 31

neutral

Mayi92's picture
Mayi92
Activity Score 143

it took me some minutes to get it :D Hate chemistry, love cinemas :)

TheWasteBin's picture
TheWasteBin
Activity Score 108

Just because it's easy, predictable and A+B, doesn't mean it doesn't work. Looks good to me.

ad6426's picture
ad6426
Activity Score 103

It works. I'd definitely want to see what it's about.

Abhishek Parikh's picture
Abhishek Parikh
Activity Score 568

Chemistry has always been been a mystery for me... anyways... i checked the 'periodic table' and now the ads seems brilliant.

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