Cillit: Bottle

Advertising Agency: Euro RSCG, Tel Aviv, Israel
Chief Creative Officer: Ben Sever
Copywriter: Ilan Nachmias
Art Director: Shlomi Yerushalmi
Agency producer: Dana Caro
Head of Account management: Maya Cohen
Account Director: Einat Danon
Account Executive: Lital Kedmi
Planner director: Dr. Uri Oren
Planner: Pnina Wiesman

July, 2011


morse's picture
17002 pencils

Looks very nice.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

tamer samy's picture
tamer samy
681 pencils

scary to hold..

abdeLooK's picture
252 pencils

simple and straight to the point. But, yeah must be horrible to hold it..

Tommy G.'s picture
Tommy G.
897 pencils

Back in the 90s

the Pun-isher's picture
the Pun-isher
228 pencils


ace85le's picture
3939 pencils

Nice execution.


Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

mltn's picture
69 pencils

you would think that if you buy a Power Cleaner Degreaser, you wouldnt need a metallic scrub

kleenex's picture
40638 pencils

I agree.

AdBuzzer's picture
1168 pencils

well, as for me - that's exactly what this ad is communicating. The scrub is "inside" the Power Cleaner Degreaser, so you don't need to buy one.

scobro's picture
6 pencils

You do not need a metal scrub; it is the equivalent of a metal scrub.

hoozn's picture
353 pencils

Pretty neat execution, but im not quite sure yet wether i like the idea or not. Mainly because metal scrubs will leave scratch marks and start to smell bad pretty quickly.

who cares? ima play some tunes instead

Roger Keynes's picture
Roger Keynes
5498 pencils

Nice zag.

The Jobless Writer
Will Think for Salary

peticaca's picture
189 pencils

Love the execution! The idea is simple and clear.... I do love ad that work without any text!

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