Ciba Vision / Dailies: Gym

Say it with your eyes.
For your free trial ask your optician today or visit wearlenses.ch

Advertising Agency: Saatchi & Saatchi Simko, Switzerland
Creative Director: Jean-François Fournon
Art Directors: Julien de Preux, Matt Smith, Philippe Schwaar
Copywriter: Derek Green
Illustrator: 3D Th1ng
Photographer: Frank p. Wartenberg
Account Manager: Sophie Halpérin
Published: January 2009

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11 comments

DarkSide's picture
DarkSide
1068 pencils

Very good insight.
Lousy Idea.

Damon Hakim's picture
Damon Hakim
25 pencils

good insight indeed

Guest's picture
Guest

enough we with the eyes!

Guest's picture
Guest

enough with the eyes plzzzzzzzzzz

Guest's picture
Guest

second round. first last year.

Guest's picture
Guest

v. low...

Guest's picture
Guest

i really like the ideea behind, but i belive the execution would have been better without the eye caracters - the potography and the cut tells the story

Guest's picture
Guest

At first I thought the eyes were fighting. Looks like the guy is about to pull a Chris Brown. Could have been executed better in my opinion. Also, the lighting around his shoulders and head annoys me. Photoshop that shit out.

alnore's picture
alnore
212 pencils

'Looks like the guy is about to pull a Chris Brown"

ha!

maashookshee's picture
maashookshee
414 pencils

GREAT ONE .. RESPECT

Guest's picture
Guest

wtf?

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