Ciba Vision / Dailies: Gym
Average: 4 (14 votes)

Say it with your eyes.
For your free trial ask your optician today or visit wearlenses.ch

Advertising Agency: Saatchi & Saatchi Simko, Switzerland
Creative Director: Jean-François Fournon
Art Directors: Julien de Preux, Matt Smith, Philippe Schwaar
Copywriter: Derek Green
Illustrator: 3D Th1ng
Photographer: Frank p. Wartenberg
Account Manager: Sophie Halpérin
Published: January 2009

11 comments

DarkSide's picture
1063 pencils
DarkSide

Very good insight.
Lousy Idea.

Damon Hakim's picture
25 pencils
Damon Hakim

good insight indeed

Guest's picture
Guest

enough we with the eyes!

Guest's picture
Guest

enough with the eyes plzzzzzzzzzz

Guest's picture
Guest

second round. first last year.

Guest's picture
Guest

v. low...

Guest's picture
Guest

i really like the ideea behind, but i belive the execution would have been better without the eye caracters - the potography and the cut tells the story

Guest's picture
Guest

At first I thought the eyes were fighting. Looks like the guy is about to pull a Chris Brown. Could have been executed better in my opinion. Also, the lighting around his shoulders and head annoys me. Photoshop that shit out.

alnore's picture
212 pencils
alnore

'Looks like the guy is about to pull a Chris Brown"

ha!

maashookshee's picture
414 pencils
maashookshee

GREAT ONE .. RESPECT

Guest's picture
Guest

wtf?