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CIA Athletica: Woman
Draw your new body.
Advertising Agency: DDB Brazil
Creative Directors: Sergio Valente, Julio Andery, Felipe Cama
Art director: Christiano Neves
Copywriter: Antero Neto
Illustrator: Rentz/Christiano Neves
Comments
nice
Guepaaaaaaaaaardo!!!!!!!!
I think it could work nicely for a surgery vibe. Implants, nose jobs whatever. They draw on you to indicate what is gonna happen so it would be relevant to draw yourself the kinda nose or whatever you want. A arm can only change so much. Still like it though.
i agree. the message would be stronger then. but i think if it was for surgery, it would be rather offencive to most people. like it too, by the way!
Agreed.
http://augustocorreia.carbonmade.com
The basic message its up to you how you you wants your muscles to be is ok. But the connect the numbers idea is overdone.
Normally you are supposed to draw straight lines, wich in this case won't result in impressive muscles.
Overanalyzing.
Not so great concept but overanalyzing ads won't get us anywhere.
i love this idea! but why do women want muscle? ha.
http://jennywhx.blogspot.com jwhx:Visionary
bonito.
Nice trick. Poor concept.
Aê guepaaaaaaaaaardo!!!!!!
not bad! interesting..
* it's not how good you are. it's how good you want it to be *
Yeah. It's a good concept, but it would applies much better to men (the arm one).
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