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Published/Aired: 
June 2008
Description: 

Every breath you take you owe to God. The song is courtesy of The Police.
There's very good music and music that is very good.

Advertising Agency: BBDO Guatemala
Creative Director / Copywriter: Victor Garcia
Art Director: Mario Guerra
Producer: Raul Pineda

Comments (13)

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Highest Rated

Brunoni's picture
Brunoni
Activity Score 103

Ja ja ja... exacto!

Tenían que ser "cristianos"... usando material cultural profano para autopromocionarse!

Translation:

Ha Ha Ha... exactly!

It had to be "christians"... using unholy cultural elements for self-promotion!

cherrydarling's picture
cherrydarling
Activity Score 28

Radio evangélica: música divina. No entiendo nada de esta campaña...

Dozer's picture
Dozer
Activity Score 149

i don't like this one,but the first ones: like them!!! XD

macu's picture
macu
Activity Score 14

ajajajajajajajaja I liked too Dozer

Ad_Man's picture
Ad_Man
Activity Score 826

i don't get the concept... and i'm a spanish speaker.

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Fabio Eymael's picture
Fabio Eymael
Activity Score 189

Realy?? Its like a Gospel\Evangelic\Jesus Radio.

Ad_Man's picture
Ad_Man
Activity Score 826

thanks. the logo confused me... it's not the kind of logo i would've used for that kind of radio...
although, which one is better? the music that is very good or the very good music? it's just a silly word play...

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

WAIKIKI's picture
WAIKIKI
Activity Score 12

bunch of idiots.....idea is obvious.....duhh!!

devon_connax's picture
devon_connax
Activity Score 30

ok, i dont like it, Im sorry....why would a christian radio station use non christian songs to advertise themselves? it aint gonna make me wanna listen to it....what type of music do they play anyways? is it like christian music or popular rock music with a nice message?
confusing

whitespace's picture
whitespace
Activity Score 1953

"why would a christian radio station use non christian songs to advertise themselves"

widening their audience base.

"what type of music do they play anyways?"

only one way to find out...

purplerodent's picture
purplerodent
Activity Score 123

Mindhunter: devon_connax is a dodo head....... isn't this so obvious..

Mindhunter

Absolut M's picture
Absolut M
Activity Score 1069

si, a dios le debemos tanto que cada cuanto pasa a cobrarnos.

Brunoni's picture
Brunoni
Activity Score 103

Ja ja ja... exacto!

Tenían que ser "cristianos"... usando material cultural profano para autopromocionarse!

Translation:

Ha Ha Ha... exactly!

It had to be "christians"... using unholy cultural elements for self-promotion!

Brunoni's picture
Brunoni
Activity Score 103

Ja ja ja... exacto!

Tenían que ser "cristianos"... usando material cultural profano para autopromocionarse!

Translation:

Ha Ha Ha... exactly!

It had to be "christians"... using unholy cultural elements for self-promotion!

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