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Chio Natura: Chips

Chio Natura: Chips
Your rating: None Average: 5.1 (36 votes)

Simply natural

Advertising Agency: Saatchi & Saatchi, Budapest, Hungary
Creative Directors: Attila Lonkay, László Nagy
Art Director: Eric Rainsberry
Copywriter: Andrea Toth
Published: May 2011

19 Comments

Jaap Grolleman's picture 6401 pencils
Jaap Grolleman | Mon, 2011-05-16 10:40

This ad didn't set out to be a livechanger and it isn't. It just works and communicates pretty well.

http://jackmancer.com/
http://twitter.com/jackmancer/

Reality Check's picture 1725 pencils
Reality Check | Tue, 2011-05-17 07:53

"Livechanger"? Don't you mean "game changer," Jack?

Bob.C's picture 933 pencils
Bob.C | Mon, 2011-05-16 11:01
7

Get the message, get the brand, get the packaging, and the product looks tasty - it will probably sell the snack, which is the point - job done

Ok not creative, not really beautiful, and disappointingly not fun - bit too clinical maybe

http://we-convince.com

KOWU's picture 117 pencils
KOWU | Mon, 2011-05-16 11:41

DONE BEFORE

http://adsoftheworld.com/media/print/doritos

kleenex's picture 8394 pencils
kleenex | Mon, 2011-05-16 11:49

nice even if done before.

MASBFLO's picture 14 pencils
MASBFLO | Mon, 2011-05-16 12:03

UPS?

karkov's picture 26 pencils
karkov | Mon, 2011-05-16 12:26
5

not suprising me... borring

my blog: http://www.onlineandmobile.net/

Bife's picture 103 pencils
Bife | Mon, 2011-05-16 13:04

ok

atb2005's picture 13683 pencils
atb2005 | Mon, 2011-05-16 14:51
7

There is nothing on this site for Doritos (at least I couldn't find anything) that's the same as this.

I like the campaign. It's very clean and "crisp".

AdBuzzer's picture 1130 pencils
AdBuzzer | Mon, 2011-05-16 14:20
7

It sells the product well - that's pretty much what ads are for. Who needs a breakthrough communication for crisps anyways...

http://adbuzzer.wordpress.com

abdeLooK's picture 256 pencils
abdeLooK | Mon, 2011-05-16 15:56

A lie nicely illustrated.. I like the snack, but not the packaging.

arke1's picture 241 pencils
arke1 | Mon, 2011-05-16 20:30
7

Quality image, I think it works pretty well. I haven't seen these other similar campaigns so I can't judge on that front.

http://www.arke1.com.au

bhuvneshwar.chd's picture 1013 pencils
bhuvneshwar.chd | Mon, 2011-05-16 23:01

simply naturally illustrated .
font selection & color is good.

"If you are irritated by every rub, how will you be polished?"
— Rumi

shahidali's picture 3864 pencils
shahidali | Tue, 2011-05-17 00:41
9

Like the simplicity

shahid

shah wali jan's picture 257 pencils
shah wali jan | Tue, 2011-05-17 02:50

good

barcreativo.com's picture 2752 pencils
barcreativo.com | Tue, 2011-05-17 10:22

interesante

www.barcreativo.com

ace85le's picture 3901 pencils
ace85le | Tue, 2011-05-17 10:35
4

i think the treatment is very cut and paste.

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

Kriativity's picture 430 pencils
Kriativity | Wed, 2011-05-18 04:05

love it!why?SIMPLY!

Glut's picture 4076 pencils
Glut | Thu, 2011-05-19 15:55

next please

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