Brings out the chinese in anyone
Advertising Agency: DDB, Dubai, UAE
Executive Creative Director: Adham Obied
Creative Directors: Adham Obied, Shehzad Yunus
Art Director: Dinesh Gore
Copywriter: Lisha Mansukhani
Photographer / Illustrator: Sanu Raju
Ads of the World advertising archive and community showcases fresh creative campaigns daily from around the world. Read more
If you need a logo for your company or product you can get it done with us.
In our logo store you can pick from over 28,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.
18 Comments
eheheh
http://www.mandarinoadv.com
cute & friendly but i'm not sure how professional it is.
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
the chinese eyes are cute, but the ad as a whole?
Maybe it's just me, but I'm thinking the Chinese would find these a bit racist.
If this agency was a football player, they'd find themselves with an eight match ban.
this one is a bit funnier than the others, but the campaign is either bad executed and almost racist (to play on chinese physical particularity, it's like saying or doing an ad for kangaroo panty showing an afro-american man only waring this panty )
I think it's problematic with creating an association between Chinese eyes and "Chinese authentic food". I mean, come on, do Chinese people really want people to associate how good their food is when people look at their eyes?
I say more on my post: http://francogments.wordpress.com/2011/12/22/110-creative-or-racist/
http://francogments.wordpress.com/
https://twitter.com/FranCogMents
A Chinese woman commented on this ad on Facebook. I'll paraphrase:
"I'm Chinese and I don't find this particularly offensive...for the record I don't have small eyes."
I was tempted to reply. I don't think she would have got the irony of me saying "Of course you do, you're Chinese"
lmao...very well said :-)
little bit Racist, quite funny and definitely Works !
I presume China Times is a restaurant?
What's the appeal?
When I go to a Chinese restaurant I want to know the food is good. I don't aspire to be Chinese.
If you saw this poster, would it make you think 'Great food'?
Hire Top Copywriters // Wordfruit Copywriting Blog
I think the issue here is that when societies are relatively closed off to the outside world and are so homogeneous, they become insensitive to other cultures. In this case, I think they were being slightly racist without meaning to be. Unintended racism aside, I don't think it's a very good ad. It does nothing to make me want to eat there. In fact, I'd probably go out of my way not to.
whoa! I'd be reported to HR if is showed my Art Director a concept like this -
remind me this :
http://www.blog.filmarmy.org/wp-content/uploads/2011/04/TJFF-2005.jpeg
http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe
First thought stuff.
Will Think for Salary
These are terrible and racist.
Pretty racist, I'd say.
Not too sure about the copy...