Help kids be kids. Donate by calling 1300 062 673 or visit childrenshfa.com.au
Advertising Agency: de pasquale, Brisbane, Australia
Creative Director: Lars Vester
Art Director: Daniele Milazzo
Copywriter: Jake McLennan
Illustrator: Ebony Truscott
Published: August 2008
Ads of the World advertising archive and community showcases fresh creative campaigns daily from around the world. Read more
If you need a logo for your company or product you can get it done with us.
In our logo store you can pick from over 28,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.
15 Comments
Kids are kids even if they can´t walk... I don´t like this copy.
Totally agree with you... kids are kids, and they are own the kid energy even they don't run, walk etc... i love the execution
http://www.behance.net/panchito420
http://fcoutino.blogspot.com
I agree with you on that one too.
Shame because they are nicely illustrated.
We're going to need more lube.
i gather it's talking about the idea that it's hard for a kid to enjoy being a kid when they're ill. don't take it too literally!
this campaign is a li'l sucky. i don't see how the donation's gonna help the kids catch butterflies (mmm,eco-unfriendly), blow bubbles or play twister?
yes in this case i agree.
should have shown another temporary illness or change copy.
http://mimundoenotromundo.blogspot.com/
nice
www.barcreativo.com
Butterfly catching, is he gay already?
http://www.sharkcountry.blogspot.com/
Kids are kids even if they can't walk : Totally agree. But this ad make me feel that they don't FEEL like other's. If this is the goal, Then it's a good ad.
iI have quite different opinion. I dont see kids here, I see kids that cant walk. and I feel sad about it. this is a good ad. copy does make a point.
I don't like these ads. They are almost having a laugh at the sick kids. Obviously that wasn't their intention but if these situations were in a slapstick comedy you're probably laugh. I just don't think that these would encourage people to donate.
this really make people sad...i don't think i like it. the nice sweet drawing and the horrible destiny! Even if that's the point, change the children situation...it is too dark.
this really make people sad...i don't think i like it. the nice sweet drawing and the horrible destiny! Even if that's the point, change the children situation...it is too dark.
I think this campaign is just cruel. I know this kind of public services ads should be shocking at some level, but come on, they are showing a sad picture just for the sake of it.
Nice illustration tho...
I find most of the comments on here just plain dumb. “Let kids be kids” is a common expression and in this case its just saying let kids do what they want to do, what comes naturally without being inhibited. It seems incredibly simple to me. I think its designed to look a bit sad, why? So you give money and this organisation can help these kids get better.