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The Slingshot

Agency: 
Published/Aired: 
December 2011
Description: 

Print advertisment created by Herezie, France for Chevrolet, within the category: Automotive.

New Chevrolet Volt. 150 electric HP.

Advertising Agency: Herezie, Paris, France
Executive Creative Director: Andrea Stillacci
Copywriter: Jean-Laurent Py
Art Director: Sebastien Boutebel
Agency Producer: Evelyne Luce
Head of planning: Luc Wise
Client Service Director: Daniela Knecht
Art Buyer: Lauriane Dula
Retoucher: Gregory Pierrain

Comments (24)

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Highest Rated

estelle's picture
estelle
Activity Score 24

ok

henito's picture
henito
Activity Score 560

easy and persuasive. good job.

Roger Keynes's picture
Roger Keynes
Activity Score 5498

+1

The Jobless Writer
Will Think for Salary

hawaiian loop's picture
hawaiian loop
Activity Score 47

really nice.

strange days

Kreativ's picture
Kreativ
Activity Score 20

Electric slingshot effect? Very cool :)

morse's picture
morse
Activity Score 17691

Perfect job!

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

HellFish's picture
HellFish
Activity Score 185

Very clever.

esteb's picture
esteb
Activity Score 673

This is very original and creative. Love it.

Atmosfear's picture
Atmosfear
Activity Score 50

Thumbs up to the creative team for this!

ericwenche's picture
ericwenche
Activity Score 24

good!

ERS AD COMPANY

The JACK's picture
The JACK
Activity Score 438

wonderful...

whitewhite's picture
whitewhite
Activity Score 251

OMG! LOVEEEE IT

Milan Solanki's picture
Milan Solanki
Activity Score 994

original, and absorbing

alex valyukh's picture
alex valyukh
Activity Score 265

wow, perfect!

have a nice day

shekai's picture
shekai
Activity Score 27

quite nice
full of imagination

Andrej's picture
Andrej
Activity Score 656

Fantastic.

Glut's picture
Glut
Activity Score 3935

so forced!! not the kind of ad for a car

vote4pedro's picture
vote4pedro
Activity Score 4601

Nice ad. It'll be interesting to see if they can make it a campaign. And by campaign, I don't mean 3 different color cars in 3 different settings.

bate_palmas's picture
bate_palmas
Activity Score 1479

Jolly good!

Nike Diesel's picture
Nike Diesel
Activity Score 13630

Awesome. Loving the concept. Except the post work could've been better IMO.
And I would also love to see this executed elsewhere.

Nakedvunga's picture
Nakedvunga
Activity Score 27

Nice work!!!

Michael_G's picture
Michael_G
Activity Score 20

Yeah, I like this.

I am teh smrt.

Jon-Paul Mountford's picture
Jon-Paul Mountford
Activity Score 890

Nice ad, Nice concept but horrible execution!

The unconvincing ( utterly CGI ) car's unconvincing shadow isn't falling in the same direction as the posts.
and the overall general tonal qualities of the landscape appear unaffected by the super pink (post apocalyptic) sky!

nice try, would like to see the idea redone but with some finesse.

AMGKTM's picture
AMGKTM
Activity Score 22

如果电线杆再有所弯曲 预示的力量会更大

estelle's picture
estelle
Activity Score 24

ok

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