Chevrolet Suburban: Elephant

Chevrolet Suburban: Elephant

Advertising Agency: Impact & Echo/BBDO, Kuwait
Creative Director: Viraj Ponkshe
Copywriter: Regan Rodricks
Art Director / Illustrator: Rolly Rodriquez
Production Manager: Mukesh Makhijani
Published: June - November 2006

Your rating: None Average: 3.8 (21 votes)

Comments

pixelbomb1's picture

how is it that the background is blurry. way too much motion blur.

An elephant does not a big idea make.

haha well said

Easy cut and paste ad! Boringg!

I would have made the elephant foot wayyyy smaller. It doesnt look like the rest of its body can fit in there.

this is so 90s

yes, easy cut and paste ad. Not good.

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Rajib's picture

Is the car trying to fly in the sky with an eliphant?? May be the concept is good. but the art direction & execution is not up to the mark. Simply Copy and Paste.

....Method in Madness....

wonderful ad... loved the art direction.. brilliant concept.. simply cann winner.
you won't get these comments for sure.

ideas....30 minutes nahi toh free.

don't get the 4x4x4 line and thus the whole ad...

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darrenalawi's picture

Nah, its just not worked.

On the concept side of things I think they are trying to point out how much room there is inside the car?? The fact we have to discuss the concept shows how lacking it is.

Darren Alawi
Creative web & brand designer
http://www.darrenalawi.com/blog

a terrible use of exaggeration.

EL AUTO PARA GORDITOS

IS TIS A AD NO IS A A AD

way to grab and stretch that shot to make it a DPS. You can even see the cut line. I guess Chevy Kuwait isn't exactly the best account.

ki's picture

don't like it, sorry!

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