Chevrolet Spare Parts: Twister

Chevrolet Spare Parts: Twister

Phonies can cause serious damage.

Advertising Agency: Sancho BBDO, Bogotá, Colombia
Creative Directors: Giovanni Martínez, Hugo Corredor
Group Directors: Andrés Norato, Claudia Murillo
Graphic Designers: Claudia Murillo, Iván Gutiérrez
Copywriters: Andrés Norato, Luis David Parra
Illustrator: Masivo
Other additional credits: Andrea Zarate
Published: June 2008

Your rating: None Average: 5 (12 votes)

Comments

Muy buena dirección de arte.
----------------------------

http://zacomic.blogspot.com/

can someone please explain this convoluted bs to me?

sounds like you figured it out.

Edward Bernays's picture

a pair of well polished turds

Two different situations in the ad: one in the graphic another one in the copy.

brilliant illutration

Over exaggeration and over selling in advertising can cause an equally serious damage. Not sure if the extend of exaggeration befits the promotion of genuine parts for a company like Chevrolet. What do you guys think?

please doe this really promote the use of genuine parts? lame lame lame. But nice illustration

Well, at least it's not the usual animal-with-another-animal-part bullshit we 've been seeing for spare parts since time immemorial. Fresh approach and nice illustration.

I have to agree. This ads tell me that more and more unofficial parts accumulate to a serious problem. The analogy is not perfect though, still works for me.

salvarredy's picture

great art direction.
the illustration really rocks!

SALVA.
www.juansalvarredy.com
http://thelift.tv/spain

Impresionantes renders.

Post new comment

The content of this field is kept private and will not be shown publicly.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd> <blockquote> <img>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.

More information about formatting options