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Chevrolet Luv Dmax: Stone

Chevrolet Luv Dmax: Stone
Your rating: None Average: 4.1 (36 votes)

Make your own path.

Advertising Agency: McCann Erickson, Bogotá, Colombia
Creative Directors: Samuel Estrada (VP), Armando Rico
Art Director: Cesar Meza
Copywriter: Armando Rico
Illustrator: Esteban Moreira
Photographer: Charlie Mainardi
Additional credits: Angela Duran, Catalina Sanchez, Jaime Suarez
Published: August 2007

21 Comments

Davosk's picture 4853 pencils

Dissapointing. From the thumbnail it looks like a dead rat.

Brainsugar's picture 1540 pencils

But who did this road, ending on a rock???

capywriter's picture 5526 pencils

I was thinking exactly the same

_______________________________
writingskills that kill

Willey's picture 140 pencils

i think its easier, time saving and logical to turn round and use an alternative route!

Jon-Paul Mountford's picture 863 pencils

Poor idea.
Poor exicution!
We all work in the cliche business, but there's got to a better way to make an idea work.

www.jpmountford.com

oshe's picture 856 pencils

I like it

··o.s.h.e··

A.D's picture 70 pencils

Borring

Ahmad Hassan's picture 6 pencils

good car

jonybeta's picture 364 pencils

Over Promise.
http://micorazontusmanos.blogspot.com/

Jonathan Betancur
rockvertising.com
twitter.com/jonybeta

Ali Alhay's picture 2 pencils

WOOW what kind of cave is that !!!

bknowlden's picture 3676 pencils

In a stetch of the imagination it looks like it MIGHT have started to make a path, but couldn't make it and crashed into a mountain.

Saltsea's picture 321 pencils

C'mon! It's clear that the car is Starting a cave...
BTW: my vote is 5.

createrio's picture 4 pencils

ummmmhhh....está muy forzado!!!!
Demasiado!!

misterpanda's picture 282 pencils

mal trabajo de photoshop, ademas se olvidaron colocar las huellas del la camioneta, o esta suspendida en el aire?, para colmo lo forzaron demasiado, siguiente!

puppiepoppy's picture 1642 pencils
puppiepoppy's picture 1642 pencils
Juan Pablo De Gamboa's picture 165 pencils

Should say DONT DRINK & DRIVE

floydeepurple's picture 349 pencils

May be they could have said something on the lines of - 'What is dead end?' OR 'There is no dead end'. But still, it would sound like an over exaggerated hyperbole.

looshez's picture 37 pencils

It's probably a tunnel, in real life.

Zeus's picture 916 pencils

caminante no hay camino...se hace camino al andar jejejejeje
demaciado exagerado

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