Chevrolet: Bandages

Satellite medical assistance.

Advertising Agency: Mccann Erickson, Quito, Ecuador
Creative Director: Diego Perdomo
Art Director: Juan Manuel Larco
Copywriter: Mario Freire
Photographer: Ramiro Salazar

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13 comments

Jon-Paul Mountford's picture
Jon-Paul Mountford
889 pencils

As a set these work quite well.
Slightly let down by the thief one, but overall get's the idea across, the product looks good and features huge in the ads.
Could have been overdone but the lighter touch suits the idea.

www.jpmountford.com

TRICKY's picture
TRICKY
3921 pencils

idea is cuwwl

"just commenting to gather points i love free drinks"

The man who stops advertising to save money is like the man who stops the clock to save time

bknowlden's picture
bknowlden
3647 pencils

I would expect more in the execution from McCann on this. The retouching is quite bad.

Toro's picture
Toro
1007 pencils
Jon-Paul Mountford's picture
Jon-Paul Mountford
889 pencils

Ouch !! that's a bit personall!

www.jpmountford.com

Toro's picture
Toro
1007 pencils

Yeah, sorry, that was too easy. :)

Btw, great portfolio you got there.

Diego Jarrin's picture
Diego Jarrin
57 pencils

gran aviso gran. felicitaciones.

Guest's picture
Guest

Simple, I like it

Guest's picture
Guest

bad retouching, sorry guys.

otto54's picture
otto54
381 pencils
Guest's picture
Guest

YA HAY, LO SIENTO.

capywriter's picture
capywriter
5511 pencils

does the BBQ in same color and metallic look come standard with the Chevy, or is it optional? ;)

javierfma's picture
javierfma
60 pencils

Almost too literal, but great ad.

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