Chef Lavan: Cow
We left the fat in the cow.
Advertising Agency: GITAM/BBDO, Israel
Creative Directors: Guy Bar, Danny Yaakobovic
Art Directors: Igal Ezra, Tamar Dvir
Copywriter: Oren Meir
Illustrator: OMG - Alex Melik-Adamov
Published: October 2008


21 Comments
Actually it looks like you pumped fat into the cow, i think wrong approach. M.
How can u leave the fat in the cow. The ad is wrong
Looks like you forgot to milk the cow.
baaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaad
she have to fart! that´s all.
WHAT THE F* !!!
idea is interesting. good ad.
problem is the big cow and small shadow.
exactly u r right way to say
This doesn't really work. The makers are creating a non existent problem to make a point about fat. Besides that it's really poor DI.
I like it. nice way of saying low fat.
I like it too.
But there's something not okay with the photo. Maybe the cow is too close up? the lighting too bright?
http://japanismo.wordpress.com/
good work, the comment about the shadow is correct
nice work, the comment about the shadow is correct
cheeky
great concept. can deliver 'a low fat" product.
izmild
http://uniquetvcomm.blogspot.com
Realy funny . that cow reminds me of my mum heheh . o and u O.. :)
xox
WTF!!!!!!
its really nice!!!
it looks like it's sick or something...
dclxvi
the next time you milk the cow it will below up .
this ad's is a batter with color correction but i' Like it.