Cheer Dark: For flattering blacks, 2

Advertising Agency: Leo Burnett, Toronto, Canada
Photography Studio: Ishi Studios
Creative Directors: Israel Diaz
Art Directors: Anthony Chelvanathan, Israel Diaz
Copywriter: Steve Persico
Photographer: Ishi
Chief Creative Officer: Judy John
Art Buyer: Heather Morton

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10 comments

Guest's picture
Guest

what a shit!!!

Guest's picture
Guest

Great insight

Guest's picture
Guest

GRANDIOSOOOOOOO!!!

insight_3j's picture
insight_3j
45 pencils

...? huh..?!

Disco Munky's picture
Disco Munky
3900 pencils

Yeah, because we all need to be skinny. Frick sake.

Doin' it for the points

Guest's picture
Guest

I bet most people in the target group would want to look a bit skinnier.

Guest's picture
Guest

Awful. Yet with beautiful art direction.

everartz's picture
everartz
7611 pencils

very nice art direction!

| Everartz |

Guest's picture
Guest

Powerful insight + brilliant idea + beautiful art direction + good photo.
I don´t know if the result will be a big award, but you have to be happy with this work and i´m jealous.

Guest's picture
Guest

Somebody pleeeease show me where this ad ran.

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