Channel Nelonen: Wood
Us Finns have always been chasing achievements.
Advertising Agency: 358, Finland
Creative Director: Ale Lauraéus
Copywriter: Taro Korhonen
Graphic designer: Mark Nurmi
Agency producer: Roosa Rudkiewitcz
Account Manager: Milla Kokko
Photographer: Pekka Mustonen
4 comments
Learning the ability to chop wood is neither an achievement nor funny. Unless this taps into some deep and hilarious Finnish cultural puns, this entire campaign is off the map where the mark is.
Guys. Are you running an ad school or is this really an ad agency?
Is his mother in law hiding in the woodpile?
If you would have done this is my country (CCCP that is), you would be spending rest of your life in Salt Minesof Arghansglosk digging for salt.
CAPITALISM WILL FAIL IF WE DO BAD ADVERTISING!