Cervecería Modelo: Legend

A legend can never be brought down.

Advertising Agency: Teran TBWA, Mexico
Chief Creative Officer: Joaquín Maldonado
Creative Directors: Oscar Casarreal, Pablo Guerrero
Art Directors: Eduardo Andrade, Laura Rivapalacio, Ana Martinez
Copywriters: Erick Flores, Lorena Medellin, Eduardo Rodriguez
Illustrator: Ricardo Salamanca
Photographers: Fernando Marroquin, Adolfo Estrada
Published: January 2012

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6 comments

nicolausmayo's picture
nicolausmayo
196 pencils

pretty cool

salil.sharma's picture
salil.sharma
2278 pencils

execution is good
BUT CONCEPT IS OLD
BEFORE FEW MONTH IN INDIA IPL TEAM ALSO DONE THIS TYPE CREATIVE
POOR ART DIRECTION

kalpesh78's picture
kalpesh78
2580 pencils

@ sahil. what you talking about? I hate the IPL execution. this execution is beautiful. much better than the IPL creative.

ideas....30 minutes nahi toh free.

kleenex's picture
kleenex
26435 pencils

not that special.

RafaelFGE's picture
RafaelFGE
23 pencils

fucking awesome art direction

Bishop_4eva's picture
Bishop_4eva
8 pencils

Very good

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