Centennial College: World

You'd sleep 'til noon too.
If your plans included changing the world.
Be great. Start here. Centennial College

Advertising Agency: Smith Roberts Creative Communications, Toronto, Canada
Creative Directors: Brian Smith, Malcolm Roberts
Art Director: Greg Kouts
Copywriter: Dave Barber
Photographer: Daniel Ehrenworth/Veer
Published: September 2009

5 comments

Migzter13's picture
Migzter13
973 pencils

hey. College Kids sleep till noon.. but they weren't studying.. LOL

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

adbrandetc's picture
adbrandetc
66 pencils

Ok this doesn't give students an idea as to what benefits Centennial offers. If your student will be recognized and accepted for being a sleep till noon change the world kind of person at Centennial is this for the student's that are looking for acceptance? It sends a strange message. Outside of telling them "Be great. Start here." why wouldn't it be about the offerings of how they could be great and why they should start there.

Tommy G.'s picture
Tommy G.
897 pencils

There's a difference between reaching to young people and reaching to losers. On this ad, the textures and the 'kleenex' is not apelling talented people at all. It's alright if this College helps 'special people' but I never heard about a College doing that.

rolling.stone's picture
rolling.stone
2740 pencils

copy smacks of sarcasm

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~ Quite obviously, I have gathered no moss ! ~

rolling.stone's picture
rolling.stone
2740 pencils

copy smacks of sarcasm

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~ Quite obviously, I have gathered no moss ! ~

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