Celebrations: Fils

Advertising Agency: CLM BBDO, Boulogne Billancourt, France
Executive Creative Directors: Gilles Fichteberg, Jean-François Sacco
Head of Art: Sylvie Etchemaite
Art Director: Lucie Valloton
Copywriter: Julien Perrard
Photographer: Clive Stewart

Published: 
April 2011

10 comments

Prof's picture
Prof
1449 pencils

The concept isnt bad. BUT, and thats a big but: horrible acting/poses and a really bad line, manage to ruin a potentially very cool ad.

Quite really.

pez's picture
pez
1802 pencils

You sound so strict and severe, like a University teacher. Do you really think they ruined the idea?. I really like to see what would you do, because I'm very curious to know how this should be done.

morse's picture
morse
17002 pencils

I think it's funny and well done. All the executions are a bit controversial, which is good because it makes you stop for a minute.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Davai's picture
Davai
618 pencils

Nice photography, very weak concept

atb2005's picture
atb2005
13561 pencils

@Prof

Horrible acting/poses? This is not a commercial. There is nothing wrong with the "acting".

I agree with Morse. Nicely done and mildly funny (nothing really hilarious, but still).

HellFish's picture
HellFish
185 pencils

Clever and very funny.

kleenex's picture
kleenex
40708 pencils

funny, but cruel.

kleenex's picture
kleenex
40708 pencils

funny, but cruel.

jjf's picture
jjf
260 pencils

Hahahahaha xD Awesome. After a long like of suffering with a jobless son you can find peace of not paying the bills at last. (My vision on this one)

Glut's picture
Glut
3937 pencils

why hidden celebrations?

Log in or register to post comments