Celcom Broadband: Speed
Plug in. Blast off.
Celcom Broadband connects users to the Internet wherever they are and whenever they want with ease. The use of paper projected from the dongle portrays an endless world of fun and limitless imagination, sending the message of the products ability to deliver the fastest speed, widest coverage and the most entertaining contents anytime, anywhere.
Advertising Agency: M&C Saatchi, Kuala Lumpur, Malaysia
Creative Directors: Henry Yap, Jeff Ooi
Art Director: James Seet
Copywriter: Casey Loh
Illustrators: James Seet, Pui Fun Tham, Violet Tan
Photographer: PASHE Studio
Published: 2009
30 Comments
My Favorite... Great campaign! Art Direction's rocket propulsion made feel like I just went mach 5. This is one of best piece of art direction i've seen on this site:)
very nice art direction! I love this campaign
Dream needs to be big!
gr8 work
Cooool campaign!
withalltherespects
Just a cool design, no big concept here.
I cant Imagine how hard it was to artdirect - One of my best campaign Keep it up......
Great one, i like it
great
I'm jealous. What a great campaign .- Henry Yap and Jeff Ooi, I am officially your fan.
Even if there isn't a fantastic concept behind, it's too beautiful to look at to make any negative comment about this!
I wish I had done it!
no comments. just admiring.
- @mbi
very nice execution.
Wow! another canns lion!
Tanvir Hassan
Cool execution
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
nice visual nothing more
nice visual nothing more
Life is a joke. Laugh.
hey hey Very Nice work !!
Live with Passion
the DJ looks so cool
keep smilling
Spellbound
nice one
ekselente!
life is a playground
the art is fcking amazing! paper art always always always wins!!!!!
is it half cooked or half uncooked? its half uncooked!
nice
ART 10/10
Amazing campaign. Mind-blowing execution. Greeeeeat...........
among the three. This has got to be my favorite. Rockets always kick ass!:D
Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).
great ads..good direction..love it
khalis jaafar
Oh, yes!
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Nice !
but using blue color? don't give me enough explosion feeling:)