Cedro Textil: The 1980's

Mohawks, chains and attitude. It's a lot of work to destroy with any look style. Cedro Textil: 140 years wearing the Brazil.
From chintz to denim, from denim to the future: the history of Brazil's fashion pass through the history of Cedro. Flexile as jeans wear, Cedro always anticipated global trends, invested in textile technology and, through the years, dressed generations and the development of Brazil.

Advertising Agency: Reciclo, Belo Horizonte, Brazil
Creative Director: Marcone Procópio
Art Directors: Renê Bionor, Marcone Procópio
Copywriter: Aline Layoun
Photographer: Márcio Rodrigues
Published: January 2013

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1 comment

Shawali's picture
Shawali
8415 pencils

Again, the copy doesn't make sense. What's a "look style"?

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

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